News from Enhanced Retail Solutions

Enhanced Retail Solutions and Toy Industry Association (TIA) Sign Partnership Agreement to Benefit TIA members
New York - June 04, 2007: Enhanced Retail Solutions (ERS), a top provider of solutions to suppliers of the retail industry for use in analyzing product sales and trends announced a Partnership Agreement with the Toy Industry Association (TIA), a leading force in the growth and health of the toy industry.
As retailers resources become increasingly scarce and as retailers transfer the financial risk and responsibility of the business to their suppliers; suppliers need to understand how buyers think and how their products are selling at retail. This alliance is designed to benefit TIA members who serve the retail industry and are looking for a best-in-breed solution for transmitting, receiving and analyzing point of sale (POS) information quickly, easily and cost-effectively. The agreement brings together ERS tools to transform vast quantities of data into meaningful, actionable opportunities along with a 10% discount on the first years cost of these offerings. The TIA will help expand ERS visibility to TIA members.
"Our knowledge and analytics helped a toy company vastly expand its business. The company alerted the TIA to this offering. We are pleased that after thorough research the TIA agreed to enter into this partnership" said David Matsil, President of Sales and Marketing at ERS. "By joining forces, ERS and the TIA will offer members a means for reviewing every detail of their businesses in far greater than even their buyers can."
"We are delighted to be partnering with ERS," said Jean Butler, TIA's Vice President, Membership / TIF Executive Director. "We are excited to offer our members another service that will help them enhance their business. The Agreement between ERS and TIA brings to members a solution that provides substantial advantages to help suppliers increase sales and profit, implement productive inventory plans and improve buyer relationships."
About Enhanced Retail Solutions LLC
Enhanced Retail Solutions is a New York based software and consulting firm specializing in retail analysis for the manufacturer. ERS state of the art software tools deliver the critical data, quickly, easily and cost effectively, adding over one hundred million dollars to their clients bottom line. ERS broad customer base includes industry leaders in the Toy, Apparel, Home Textile and Home Décor Industries. For more information, visit http://www.ers-c.com.
About Toy Industry Association, Inc. (TIA)
Toy Industry Association, Inc. (TIA), founded in 1916, is the national New York City-based trade association for U.S. producers and importers of toys, games and children's entertainment products. Its 500+ members account for 85 percent of industry sales. Associate members include toy testing laboratories, design firms and professional inventors. Government, the trade, the media and consumers all recognize TIA as the authoritative voice of the U.S. toy industry. For more information, visit http://www.toy-tia.org.
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For immediate release
Media Contact:
David Matsil
President of Sales and Marketing
212.938.1991 x3
dmatsil@ers-c.com